You can reach people who have been on your website in the last few days or even six months! It all depends on the industry and the specific behavior of your customers. Example Users visiting the website in the last days. This is one of the time frames in this type of groups that usually achieve the best results. When setting up an advertisement using website audiences for the first time use this time frame. You will then be able to analyze the results and optimize this group in subsequent campaigns to make it even more effective. Below is an example of
campaign results with this type of audience for two clients from the beauty industry. Asia Mobile Number List The results show that by using a group of people who visited a given website in the last days we achieved purchases from one customer and from the other. Purchases from this target group in March for one of these customers accounted for as much as of total sales! Website visitors with a frequency > your website in a specific time period at least twice. You can create these audiences in custom audiences from your website by narrowing
down by frequency. Use this group when the recipients from the first group do not provide satisfactory results. This is an optimization of the previously described group. In the case of some e-commerce sites and sites with huge daily traffic the analysis of user behavior in Google Analytics clearly shows that more than one visit to the site is needed to make a purchase decision. And that's the way to achieve this type of audience! Example These are the results from a campaign conducted for a client in the cosmetics industry.